gooseberries
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GOOSEBERRIES

IDENTITY, BRAND & WEB DESIGN

Two designers on their own way. I’ve created the complete experience, from the name, identity, values, brand & further media for gooseberries. It was and is a wonderful gain in experience. One of the most amazing & lovely projects to me.

ROLE  Direction, Design & Code

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WHAT’S ALL ABOUT

‘D’ from the name, gooseberry for recognition, zest for design & circle for unity. Things which set gooseberries apart. Why gooseberries? Find out (=

VALUES MIRRORED

3 sliced circles, a fresh, but hot green color with dark accents & a tasty delicious red for specials. Typographic support from the nice rounded Brandon Grotesque.

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Main goals of the website: Introduction, services, work, about & contact. I’ve packed these goals into a single page for a good and quick user experience. After the design I also did the coding.

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MEDIUM

BUSINESS CARD

A simple experiment for the gooseberries business cards. I’ve staked everything on one card & put only the web address on it. With high quality letterpress, a little twist on the front & a bit of mystery to look at that address, the only cards information.

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STATIONERY

WHEN IT ALL COMES TOGETHER

There is still need for more. Further communication requires further media. From big papers to the tiniest paperclip. Everything consistent. A still growing stationery is the current status of work.